World Association of News Publishers


Le Pouvoir de la Dimension Locale

Le Pouvoir de la Dimension Locale

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Summary

La définition du terme “local” a dépassé la notion de concept géographique pour les journaux du monde entier. Les nouvelles forces du marché ont propulsé le marché du journal local vers une nouvelle stratégie axée sur les “Quatre N” : Newspapers, Neighbours, Niches et Networks (les journaux, les quartiers, les niches

et les réseaux).


Date:
2008-10-19
Language:
French
Type:
SFN Report
Number:
6.4
Author:
Shaping the Future of the Newspaper

Author

Mitko Dimitrov

Date

2011-03-08 13:11

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